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Google has announced its support for a global standard to label AI-generated media, alongside Microsoft, Meta, and Adobe. This initiative aims to disclose the creation and credibility details of images and videos, enhancing efforts to fight misinformation. With its vast user base on Android and YouTube, Google's involvement is seen as a significant boost for the Coalition for Content Provenance and Authenticity (C2PA). The move aligns with Google's existing tools to provide context on digital content and is part of a broader industry effort to ensure digital content can be trusted and verified.
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